Birdhouse is a hypothetical company dedicated to building a healthy, safe, and eco-friendly brand for beloved pet birds.
Recognition: Pentawards; Paris DNA; Young Ones ADC; Graphis New Talent;
ArtCenter Student Gallery SU22
The Problem:
Many pet birds are neglected by their owners, while some of the existing manufacturers continue to produce harmful and unhealthy products that could result in fatal diseases. Enter Birdhouse, a hypothetical company dedicated to solving these problems and building a healthy, safe, and eco-friendly brand for beloved pet birds.
*All images are 3D renderings
Pellets Packaging
Food Product Line:
Birdhouse offers human-grade, nutrition-balanced food recipes designed to promote bird longevity. Clear infographics and instructions on the packaging provide essential care information, helping consumers avoid overfeeding and harmful food choices.
Veggie Bites PackagingSeeds Packaging
Sell in Proportion ↓
Packaging sizes are tailored to match the ideal proportions of a pet bird’s diet. Seeds come in small packages, while pellets and veggies are offered in medium and large sizes, ensuring proper nutrition for birds of all sizes.
Seeds, the smallest portion of a bird’s diet.Veggie bites, a replacement for fresh chopped veggies, should be supplied in large portions.Pellets, the staple of a balanced diet.
Toy Product line ↓
In addition, Birdhouse produces all-natural toy sets that are easily shreddable and recyclable, with interactive toy skeletons that help preserve natural resources.
Custom Logo Font ↓
The Birdhouse logo font were also designed to reflect the brand’s identity—approachable yet elevated, balancing warmth with a refined aesthetic.